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E-commerce Marketing Strategy Tag

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E-commerce Marketing strategy is employed in promoting online products on E-commerce websites. This branch of digital marketing helps sellers reach more customers online, more than they could reach in the traditional market with the same budget. There are however, strategic ways of achieving effective reach and boosting sales via E-commerce marketing; Search Engine Marketing The first place people turn to for information is the search engine synonymous to Google in most countries except Russia where Yandex is the popular search engine. Ecommerce websites can reach more customers by placing adverts with search engine companies. Whenever a customer's search word(s) coincides with the sellers